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Asia's Watch Specialist Since 1954
As Singapore’s oldest and most established name in luxury watch retail, what began as a humble venture in 1954 has since blossomed spectacularly into that of a leading retailer and distributor of the world’s top watch brands in Asia. Today, Sincere Watch Limited operates more than 23 boutiques and point-of-sales network spanning Malaysia, Singapore, Taiwan and Thailand.
Featured Timepieces
Brands
SHH (Sincere Haute Horlogerie)
As the haute horlogerie arm of Sincere Fine Watches, SHH offers to discerning collectors the best from the world of high-end independent watchmaking. SHH has taken on the mantle of becoming a beacon and cheerleader for independent watchmaking, with the aim of elevating the retail experience for watch collectors.
Discover Luxury Timepieces At Our Boutiques
Beyond the Sincere Fine Watches network, the Group has also entered strategic partnership to invest in mono-brands boutiques such as Bell & Ross, TAG Heuer and Tudor boutiques in Singapore. In Thailand, the Group operates under Pendulum Ltd, a wholly owned subsidiary with its own mono-brand boutiques.
Articles
July 22, 2024
ZENITH celebrates the grand opening of its first standalone boutique in Bangkok at Siam Paragon
July 18, 2024
Marking A Milestone: Grand Opening Celebration of the TUDOR Boutique at Fahrenheit88 Kuala Lumpur
June 10, 2024
Sincere Fine Watches, Asia’s premier watch specialist, proudly announces its Platinum Jubilee, celebrating seven decades of distinguished service in the world of fine timepieces.
