About Tissot
Tissot was founded in 1853 in the small town of Le Locle, nestled in the swiss jura mountains. Tissot is the largest traditional swiss watch brand based on its volume. It is impressively represented in 160 countries across five continents but has never forgotten its roots.
The History of Tissot
The plus sign in the Swiss Flag within the Tissot logo symbolises the Swiss quality and reliability Tissot has shown since 1853. The watches, sold all over the world, enable Tissot to be the leader in the traditional Swiss watch industry, exporting more than 4 million watches every year. Tissot stands by its signature, Innovators by Tradition. Tissot has been named Official Timekeeper and Partner of many global events such as basketball with the NBA and FIBA; cycling with the Tour de France and the UCI World Cycling Championships; motorsports with MotoGPTM and the FIM World Superbike Championship and many more in the sports of ice hockey, fencing and rugby.
Fun Facts About Tissot
Tissot introduced the first mass-produced pocket watch, the first pocket watch with two time zones in 1853 and the first anti-magnetic watch in 1930. The Tissot company was also the first to make watches out of plastic (IDEA 2001 in 1971), stone (the Alpine granite RockWatch in 1985), mother of pearl (the Pearl watch in 1987), and wood (the Wood watch in 1988).
About Tissot’s Collections
Key leading products include: Tissot T-Touch (first tactile watch in 1999), Tissot Le Locle ( timeless, classic, automatic watch with 80 hours of power reserve) and Tissot T-Race, “the sporty design”.